Brand identity and packaging design for a malt based snack bar brand. The brand’s visual identity was created aiming for a playful and organic feel whilst conveying an uncommon ingredient in the snack bar market; malt. A visual storytelling method of the malt process is used accompanied by lively typography and bright colors indicating each flavor to help emphasize the product’s main point of differentiation.

Work: Brand Identity, Packaging Design
Brand identity and packaging design for a malt based snack bar.
Brand identity and packaging design for a malt based snack bar.
Brand identity and packaging design for a malt based snack bar.
Brand identity and packaging design for a malt based snack bar.
Brand identity and packaging design for a malt based snack bar.
Brand identity and packaging design for a malt based snack bar.
Brand identity and packaging design for a malt based snack bar.
Brand identity and packaging design for a malt based snack bar.
Brand identity and packaging design for a malt based snack bar.
Brand identity and packaging design for a malt based snack bar.
Brand identity and packaging design for a malt based snack bar.
Brand identity and packaging design for a malt based snack bar.