such wow
Fropie, a healthy snack brand, wanted to showcase the natural origins of their ingredients with their latest 13-product line of nuts and mixed nuts. The brand’s packaging design was inspired by the idea of making healthy eating fun and approachable while being natural and eye-catching. The visual design of the packaging is based on each ingredient’s original form in nature, emphasizing the brand’s commitment to wholesome, natural snacks. The colors chosen for the packaging complement the look and feel of each ingredient, creating an eye-catching and cohesive design. For Fropie’s other designed works please see: https://suchwowdesign.com/project/fropie/
Credit: Co-designer: Atakan Akçalı
Work: Packaging Design